JB-Tag crosses the border to Kleoland in Germany
Kleoland is an indoor play centre in Kleve, just across the border near Nijmegen. At the heart of the hall stands the main eye-catcher – an impressive climbing structure. A month ago, we installed our JB-Tag system here, and it has been a great success. According to Sonja, the Dutch manager, the light sensors immediately grab the visitors’ attention. She gave us a warm welcome and enthusiastically shared her positive experiences with JB-Tag.
Enthusiastic kids, happy parents
According to Sonja, the promotional materials are almost unnecessary. Visitors see the interactive spots and the dashboard in the play area and are instantly curious. “It’s actually a form of cardio,” Sonja says confidently. “In between, the kids run to the screen to check how many points they’ve earned. They get really into it!” The parents are happy too, knowing their children are being active. Sonja shares that most visitors ask about the game right away and want to try it immediately. “Once one child starts, the others want to join in too. You know how it goes,” she says with a smile.




"It’s great that the play system is delivered completely free of charge and that we can rely on online support."
Unique play experience
With the Tag Solutions Portal, we offer our customers the ability to manage their own settings. They can:
- Upload their own logo into the play system.
- Add the prize to be won.
- Set the number of points needed to earn a prize.
- Define the maximum playtime.
- Configure the points and colours of the lights.
- Adjust the light effects.
- Choose sound effects.
This allows the system to be fully personalised to suit each customer’s needs. For Sonja, this is a huge added value: “It’s really convenient that we can customise elements. We added our own logo and set the language to German. Our next step is to add animal sounds to make the experience even more fun!”


No investment costs
Another key advantage, according to Sonja, is the investment cost – or rather, the lack of it. There are no upfront investment costs required. In addition to their entry ticket, children buy a TAG wristband at a recommended price of €3. A portion of that amount goes to us, and the rest to the venue. This means you generate additional revenue and profit straight away.
“It’s great that the play system is delivered completely free of charge and that we can rely on the online support. At one point, the light sensors stopped working due to too much voltage. Ruben from JB Tag Solutions came by the very next day to fix the issue. Since then, everything has worked perfectly,” says Sonja with satisfaction.
Get in touch
Later this year, Kleoland will move to a new location as part of a fresh start. Although Sonja will be stepping down, she has strongly recommended taking JB-Tag along to the new venue. A lovely compliment!
Curious what we can do for your indoor play park? Get in touch and discover the possibilities.
